Several factors lead to a successful online presence, like mobile responsiveness, usability, fast-load times, etc. Don’t overlook one of the basic elements that can make or break your online identity, though. Yes, we’re talking about website design in McAllen! How important is it when it comes to generating the leads you need? How can it... read more
Have you ever researched a local restaurant in McAllen? Did you see their hours of operation, their phone number. Did you search up their address or ask for directions? That is possible through the efforts of successful local Search Engine Optimization (SEO). If you’re wondering how to get your business to that level, then you... read more
Whether shopping, scrolling, or learning something new, we are always on a website. You might not even notice how many websites you visit in a single day. In fact, on average, internet users in the United States visit over 130 web pages per day. That’s right, PER DAY! And no two web design in McAllen... read more
First impressions matter. You have only a matter of seconds to capture your audience's attention online. If your website isn’t instantly hooking your online audience with its call-to-actions, colors, or branding then it's not a good website. That’s where Web Design comes in. What is Web Design? Web Design is the design of your entire... read more
Let’s be honest. A couple of years ago, we would have said a camera is ALWAYS BETTER than using your phone - but the truth is that cell phones have come a long way and in some cases can look even better than a camera for social media purposes. So in today’s day and age,... read more
To say social media is overly saturated is an understatement. Our feeds are constantly filled with algorithm after algorithm with content that has a diminishing shelf life. In fact, the lifespan of your social media content at most lasts 48 hours! That’s right, if we are talking about the powerhouse giants - Facebook, Instagram, Twitter,... read more
Are you looking for an experienced web designer and developer in the Rio Grande Valley to create and develop the website of your dreams? You've come to the right place! Proven Success in the RGV From vastly extensive sites to user-friendly websites, we understand that your website is the extension of your business. We've designed,... read more
Whether you’re an established business looking to conquer the digital world or a brand-new company looking to establish your credibility online, having a website is a crucial part of branching out and building your reputation. While there are several things to consider when building a website, such as its design and how you plan to... read more
Marketing is an essential part of business growth. Whether you own a restaurant or construction company, your overall marketing strategy should reflect your business goals. But one of the main misunderstandings we see among business owners involves the difference between short- and long-term marketing strategies. Let’s go over it briefly below. What is Short-Term Marketing?... read more
If you aren’t living under a rock, then chances are you’ve seen celebrities pitching a product of some sort. Nowadays, this strategy extends beyond celebrities, and “influencers” are getting in on the action. You can find influencers all over social media, and companies are hiring them to showcase their brands. And, with many companies doing... read more
Web development is so much more than throwing together the perfect design and some images. You’ll need to consider the type of content that’ll best express what your company is about, how that content will get you ranked high on Google with search engine optimization (SEO), which types of photos/videos will be appropriate to push... read more
One of the most frustrating things in e-commerce is when a customer is close to checking out in an online shop and then abandons their cart. This drawback is something that plagues many online businesses. In fact, according to Sleek Note, the average abandoned cart rate is 70%, with mobile users at a higher rate... read more
Social media can be a whirlwind of an experience if you’re trying to build your brand. When starting, it can be overwhelming if you have no idea what to post, when to post, how to engage with potential customers, how to respond to tough questions and comments, and how to elevate your brand. Businesses can... read more
How’s your business’s web presence? How’s it competing with the 30+ million small businesses in the United States? At Imagine It Studios, we have a game plan for every business we take as a client. This includes how we handle their web presence, web design, social media standing, and more. While these strategies work hand-in-hand... read more
McAllen has so many amazing businesses. Unfortunately, some of these have neglected to acknowledge the importance of having a strong web presence. You might be thinking that a simple Facebook account will suffice, but this is the wrong line of thinking to have. The Internet is a goldmine for opportunities in digital success. Websites... read more
Designing and building a website are not easy. Whether you’re looking to build an e-commerce, educational, brochure, or business website, how it’s done can affect your business’s credibility. Also, if your site isn’t user-friendly, mobile-compatible, quick-loading, or engaging, then your online growth can hit a snag. Here are five eye-opening statistics and solutions to help you... read more
Buckle up, business owners. Apple announced in 2020 that it would introduce a feature in a future iOS update allowing users to permit apps to track their activity. iPhone and iPad users will see a popup explaining that an app wants to track them, and app developers can use this popup to explain how user... read more
While social media might seem like the crown jewel of the online world, search engine platforms still reign supreme. In fact, in 2020, Google recorded nearly 2.3 trillion searches according to InternetLiveStates.com! That’s a whole lot of searches for products, answers, and general information. As you can imagine, online shopping makes up a huge bulk... read more
Social media has become a powerhouse of success for small businesses, and in 2021, making strides with your campaign looks good, but only if you utilize a few strategies. In a previous blog, we covered this topic at length and decided to extend that list with five more trends! Check it out below. Unique Content... read more
One of the biggest lessons we learned in 2020 was just how much of a role social media plays in our lives. With so many people staying home due to the pandemic, countless businesses were forced to focus on their social media presence to continue growing and making sales. With 2021 comes new trends in... read more
We all engage with each other on Facebook by clicking on articles, tagging friends and family, sharing videos and pictures, and by scrolling and liking posts. The more engagement your posts receive, the more visible your content and page will be. When others do the same with your posts, it keeps the ball rolling. It’s... read more
Not all tips and strategies are created equal. Some can decrease and/or limit your growth on social media! In worst-case scenarios, some frowned-upon strategies can even get you banned from social media giants like Instagram! As a digital marketing agency in McAllen, we’ve seen a few of these used on brands. We’ve even seen the... read more
Photography is the staple of social media. Every day, 300 million pictures are uploaded to Facebook and 95 million are uploaded to Instagram. With so many companies vying for consumer attention, how do you make your photos stand out? Whether you’re using a phone or camera, you don’t need an impressive or expensive setup to... read more
Have you ever been on a website shopping for clothes, electronics, or something else, and then on another site, like Facebook, you spot those products or something similar in an ad? If so, did you think to yourself how much of a coincidence it was? Well, when that happens, it isn’t a coincidence. It’s called... read more
Social media is a powerhouse in the marketing field. We’re almost always on our phones, tablets, laptops, desktops, etc., so screen time is at an all-time high. Now, with more and more of us at home because of the COVID-19 pandemic, there’s been a huge increase in content creators, videographers, and people using their creativity... read more
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