Snapchat’s features are no strangers to being targeted by Facebook and Instagram. Last year alone, the two released their own versions of a story feature mimicking the already-successful “Snapchat Stories”. Just in case you aren’t aware of what’s been happening over the past few years on social media, here’s a brief overview of what we’re... read more
You may have noticed a short while back that we performed a major overhaul of our website. We felt that now was the time to speak out about it after working out all of the kinks and glitches that naturally come with any new site build. We take pride in creating beautiful, functional and appealing... read more
Have you ever wondered which news outlets are currently in the lead when it comes to generating interest and traffic? Would you believe us if we said that it’s social media giant Facebook? The website recently reported that 44% of its American users rely on it for the latest in news and facts going on... read more
Social media has engulfed the world. According to The Statistics Portal, 81% of Americans own a social media profile. The reigning champion of social media is Facebook, which has over one billion active profiles with more than 100 million people active on mobile devices each month. Although seen as a pastime, Facebook has become a... read more
As a business or brand owner, your goal is to see revenue return with any marketing strategy. Global consumers spend an average of two hours a day on social media sites. Imagine how many business profiles they view! If you own a business, the best way to maximize your company’s exposure is to be on... read more
As a business owner, you should be aware by now that every so often, you’ll need to do some tidying up to make your shop or office more appealing to customers. Maybe you’ve considered new colors, reorganizing the interior layout, etc. This is understandable as keeping the same look eventually gets dull. Remember, first impressions... read more
Imagine sitting at your favorite restaurant, eating an unforgettable meal and soaking in all of its deliciousness. The flavors, ambience and personal connection you have with your favorite place to eat is something that can be hard to translate into a website. At Imagine It Studios, we knew that Delia’s Tamales had placed a big... read more
Facebook's latest mobile Messenger update has users amped that the social media giant is catching up with other similar apps. Snapchat stood its ground when denying the sell off of their app to Facebook, and what did Facebook do? Challenged it. Back in August, Instagram introduced "Instagram Stories", which shared a striking similarity to Snapchat.... read more
Anyone in the digital marketing arena understands that a key and crucial strategy is keeping up with the changes of an ever-evolving industry. For example, SEO is always evolving and one way to beat or catch up with the competition is to evolve with it. Below are some upcoming trends that are sure to grow... read more
The chaos of prepping for the holidays can have anyone scrambling for the right decorations, food arrangements and, of course, gifts. We wanted to do our part this year by giving back to the community and making a difference in the lives of those who truly deserve it: children. “At Imagine It Studios, we know... read more
Most, if not all, consumers will be inundated with a few dozen holiday ads through email campaigns or social media. These ads typically promote the many holiday sales and special gifts that come with this time of year. Although it's great marketing, nowadays, there is a different approach you can take to entice holiday shoppers... read more
The ever-changing online world can be tough to keep up with. People want fresh ideas, stimulating visuals and easy-to-understand information when it comes to web development. Delivering each of these in a unique but effective way is no easy feat. That being said, for a company to compete online, they need a faster, user-friendly website... read more
To rank well on Google and gain customer attention, you must differentiate yourself by showcasing the areas your business excels at. Case in point, in McAllen, there are numerous, highly-rated lawyers that specialize in various areas. Barrera, Sanchez & Associates, P.C. found itself swimming in a sea of competition, but the firm knew that the... read more
The Internet has captivated billions of people worldwide. With event announcements and photo and video sharing, it’s no wonder that so many make connections on a daily basis. Companies and organizations also take advantage of what the Internet can provide in order to make positive changes in the lives of so many. The Advocacy Alliance... read more
Websites are a reflection of a company. It only takes a few seconds for users to form an opinion about a business based on what they see and experience about them online. It’s crucial to portray efficiency and showcase expertise in order to secure business leads and build professional relationships that last years. One of... read more
In early July, Pokémon Go took the country by storm. A simple mobile game where the goal is to walk about and catch various types of Pokémon? It was guaranteed to be a success considering the game is part of one of the largest and most profitable entertainment franchises in history. If you want to... read more
As we prepare to celebrate our nation’s independence with family cookouts, parades and, of course, fireworks, marketing companies are overhauling their campaign ads. Some can be forgettable, but the best ones can lead to costumers noticing you. In honor of our nation’s independence, Imagine It Studios searched far and wide through the depths of social... read more
Money makes the world go round, and that world needs websites that give every visitor exactly what he or she is looking for. This was the goal when our team worked on Valley Federal Credit Union’s new website. You see, we all know finances can be hard to understand, but this doesn’t mean your financial... read more
A recent news topic has made headway in the tech world regarding a very popular workout device - Fitbit - that is allegedly misleading consumers into thinking they are getting a better workout than believed. The news has created quite the debate over the accuracy of tech gadgets in workouts. Several national media outlets, including... read more
On Wednesday, May 9th, Instagram users woke up to a surprise: the company’s skeuomorphic icon now resembled the bright gradient color of Apple’s other photo-sharing apps. The new logo featured a rounded-square (the camera) with a simple dot against a multi-colored neon rainbow background. The former logo had the iconic retro-looking camera, which had become... read more
A business’s website can be the determining factor in whether a potential client will choose to work with them or quickly exit the site and look for a more-appealing option. But don’t think it’s all about how great a site looks. You see, a great website is equal parts creativity and the tools used. It... read more
On Friday, March 25th, I was fortunate enough to catch an early showing of Batman v Superman: Dawn of Justice, the long-awaited film that made history by featuring both titular characters together for the first time on the big screen. Imagine It Studios CEO and owner John King called us into his office earlier that... read more
I woke up one morning on a weekend and decided to immediately learn what was going on in the world. I pulled out my phone and opened up the browser. Nothing. I sat there, groggy, but still on the edge as I waited for my page to open. Nothing came. I checked the corner for... read more
You can’t escape Star Wars today, and that’s totally okay. Even here at the office, we’ve fully succumbed to hype. We’re rocking lightsabers and waving our hands trying to do Jedi mind tricks to get out of work early. Okay, maybe not that last part, but we’re all kinds of excited. Star Wars means a... read more
Two of our team members are making waves at SXSW this year. Mauricio (Moe) and Osmar, our CTO and one of our content writers, are exploring the SXSW conference to get up-to-date info on the latest tech and digital media trends. It’s not all about the business end of things, though. These two know how... read more
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