3 Reasons Why Creating Content Matters for Your Business

Content writing is an innovative way to stay ahead in 2022. It’s ability to increase your brand recognition, keep you focused on your goals, and produce relevant content for your customers. Every word can pack a punch and persuade your customers to come back for more! It’s why many businesses focus on McAllen SEO. If... read more


To Rank High, You Need to Love SEO

Search engine optimization, or SEO, is just one of the many gears in the clock that makes digital marketing a haven for creativity and brainstorming. It’s what helps your website rank well on Google and other search engines and allows for you, as a business owner, to take the bull by the horns and grow... read more


3 Social Media Tips You Should be Following to Remain Headstrong in 2020

Social media has grown to become an unstoppable giant over the last several years. It seems that everyone and their grandmother has a social media account these days on at least one of the three giant social titans: Facebook Twitter Instagram With the constantly growing popularity of social media in our lives, it’s no surprise... read more


Three Simple Things to Remember When You’re Writing Content for Your Website

As the leading digital marketing agency of McAllen, our company knows the ins-and-outs of creating a solid and long-lasting digital footprint for our clients. Whether we’re creating a marketing plan for a small business or a campaign to generate leads for a medium-sized company, we’ll always give 110%. Although we offer many services, with each... read more


3 More Content Marketing Pointers That Will Help You Increase Engagement and Leads in 2019

In a previous piece, we went over three content marketing tips that, when done right, will help you easily generate sales leads in 2019. We figured that we had a little more to tell, so we’ll be going over three more! Although we’re already in March, it’s never too late to change your ways if... read more


3 Content Marketing Pointers that will Help You Increase Engagement and Leads in 2019

If you found that your content marketing efforts yielded little to no results in 2018, then now is the time to make a change. Although we’re already a month into the new year, it’s never too late to step back and create a plan of action to make your content marketing outlook a great one.... read more


4 Social Media Marketing Tips That Your Business Should be Living By

It seems like everyone is on social media these days! Whether it’s Facebook, Instagram or Twitter, different people have been engulfed in other people’s lives, comments and keeping up-to-date on the latest and greatest of new things. That’s why it’s crucial for businesses to stand out amongst the masses. But how should you do it?... read more


Exploring the Possibilities: How We Went About Updating Explore McAllen’s Website

Explore McAllen can best be described by McAllen’s Retail and Business Development Director, Rebecca M. Olaguibel. “Explore McAllen is the best way to keep up with all of the fun and excitement happening in the city.” As you can imagine, a city that’s always on-the-go will surely have a spurring nightlife, concerts, community events and... read more


5 Tips You Should be Following to Shoot Great Video on Your Smartphone

Let’s cut to the chase. You want to learn how to make videos but don’t have a fancy DSLR 4K camera or a $400 crane stabilizer. We’re going to let you in on a secret: you don’t need all of that elaborate stuff to create a great social media video! In fact, some of our... read more


3 Photo Editing Apps That You Should be Using for Your Business’s Social Media Efforts

At Imagine It Studios, we take social media very seriously. Almost too serious, you can say. Obviously, the more creative you are with your posts, the higher the chances of gaining followers, shares and likes. We’ve found that it really helps to create unique strategies and photo styles for each client. This way, it’s sure... read more


OUR OWN DIGITAL MAKEOVER: TAKING A LOOK AT IMAGINE IT STUDIOS’ NEW WEBSITE

You may have noticed a short while back that we performed a major overhaul of our website. We felt that now was the time to speak out about it after working out all of the kinks and glitches that naturally come with any new site build. We take pride in creating beautiful, functional and appealing... read more


3 Rising Digital Marketing Trends to Expect in 2017

Anyone in the digital marketing arena understands that a key and crucial strategy is keeping up with the changes of an ever-evolving industry. For example, SEO is always evolving and one way to beat or catch up with the competition is to evolve with it. Below are some upcoming trends that are sure to grow... read more


Looking at How the Fourth of July Stirs Marketing Creativity

As we prepare to celebrate our nation’s independence with family cookouts, parades and, of course, fireworks, marketing companies are overhauling their campaign ads. Some can be forgettable, but the best ones can lead to costumers noticing you. In honor of our nation’s independence, Imagine It Studios searched far and wide through the depths of social... read more


7 Marketing Ideas to Turn Your Luck Around this Friday the 13th

Knocking on wood and carrying a rabbit’s foot. These are just two of the superstitions we’ve heard for having good luck. Whether you find them senseless or silly, millions believe in them. For even the most experienced marketing company, superstitions can also be believed, and when the worst happens, it’s blamed on bad luck. Instead... read more


Fresh Takes: Tangents and Brainstorming

So meetings here are usually pretty fun. Yeah, I’m actually being 100% serious about that. In fact, I actually look forward to meetings with the team because anything can happen. We go on tangents sometimes. It’s nothing bad because work still gets done. Actually, these tangents usually end up helping our clients in the long... read more


Viral Horror: The Spooky Stories of the Internet

Have you ever found yourself reading a scary story online? You know, maybe some weird trip through Wikipedia, or a thread on Reddit that a friend sent you? Do you remember how you felt reading it? That feeling of uneasiness wasn’t exactly terror, but it compelled you to reluctantly check over your shoulder anyway. The... read more


Staying on Target: The Benefits of Writing for Smaller Audiences

When it comes to writing content for an audience, speaking to a few is sometimes better than speaking to many. It’s often easy to assume that simply casting the biggest net out there and trying to grab as much attention possible will work in your favor. Yes, this has its advantages, especially if you’re a... read more


Introducing ‘The Content Avenue’, a Division of IIS

We noticed a rising niche in the world of digital marketing, and since we aim to please, we jumped at the opportunity. Many of our prospective clients who already have a perfectly workable website were in search of something that would simply help them stay relevant in search engine ranks. They wanted substance. The visual... read more